On Wednesday, 28.06.2017 SPCleantech organized another edition of the NordicHouse Café for Start-ups in cooperation with Pre Acceleration Point. These cyclical meetings in the form of informal networking meetings are a continuation of the workshops for Start-ups and 2 conferences organized in cooperation with NordicHouse and KIC InnoEnergy.
The networking meeting took place in the cellar of SPCleantech headquarters, NordicHouse, ul. sw. Anny 5 in Krakow.
The theme of the event was “Blue Ocean Strategy. What does it mean for Start-ups? “
The Blue Ocean is a market that is not yet discovered, customers who still do not know us and competitors left behind. In this space where the majority of business moves, the nature of the business for years ensuring its long-term profitability is defined. There is no place for competition, we set the rules of the game.
The blue ocean strategy throws companies the challenge of escaping from the bloody, red ocean of fierce competition, creating an indisputable market space where competition is not counted. Instead of sharing the existing – and often shrinking – demand and comparability with the competition, the blue ocean strategy appeals to increased demand and competition.
Special guest: Jacek Mleczko, manager, investor, business consultant, coach, mentor